|
Why we collect personal information: Playa Beer collects and uses your personal information
to give you superior customer service, to provide you
with convenient access to our products and services, and
to make a wider range available to you. In addition, we
use your personal information to keep you up to date on
the latest product announcements, software updates,
special offers, and other information we think you’d
like to hear about. This may occasionally include
information from other technology companies about
products and services that can add value to your
Playa Beer products. From time to time, we may also use
your personal information to contact you to participate
in a market research survey, so that we can gauge
customer satisfaction and develop better products. |
|
How we collect personal information: We collect information about you in several ways. For
example, we might ask for your contact information when
you correspond with us to make a purchase or request
service, register to attend a seminar, or participate in
an online survey. In addition, when you register a new
Playa Beer product, or ask to be included in an email mailing list,
we collect and store the information you provide in a
secure database.
To save you time and make our web services even easier
to use, some areas of the Playa Beer website allow you
to create an "Playa Beer ID" using your personal
information. Here's how it works: Simply fill out a
brief profile—your name and email address—then choose a
password for security. The system saves your information
and assigns you a personal Playa Beer ID. Next time you
visit Playa Beer, you can simply enter your
Playa Beer
ID and password—the system will automatically look up
the information it needs.
When we disclose personal information:
Because Playa Beer is an internet company, your personal
information may be shared with other Playa Beer business
units. They will protect your personal information in
accordance with the Playa Beer Customer Privacy Policy.
Playa Beer may occasionally share your personal contact
information with carefully selected technology
companies, to keep you informed about related products
and services. For example, when new Cell Phones are
released, we may send you information to ensure that
you're aware of the latest updates to our library
Playa Beer works with other companies that help us
provide Playa Beer products and services to you, and we
may provide your personal information to these
companies. For example, we give shipping companies this
information so they can deliver your products
efficiently. The information they receive is for
shipping and delivery purposes only, and we require that
the companies safeguard your personal information in
accordance with Playa Beer's policies.
At times we may be required by law or legal process to
disclose your personal information. We may also disclose
information about you if we believe that disclosure is
necessary for the public interest.
How we protect your personal information:
Playa Beer safeguards the security of the data you send
us with physical, electronic, and managerial procedures.
We urge you to take every precaution to protect your
personal data when you are on the Internet. Change your
passwords often, use a combination of letters and
numbers, and make sure you use a secure browser.
The Playa Beer Store uses industry-standard Secure
Sockets Layer (SSL) encryption on all web pages where
personal information is required. To make purchases from
the Playa Beer Store, you must use an SSL-enabled
browser such as Netscape Navigator 3.0 or later, or
Internet Explorer. This protects the confidentiality of
your personal and credit card information while it is
transmitted over the Internet.
Collecting other personal information: When you browse
Playa Beer’s website as a non-member,
you are able to do so anonymously. Generally, we don’t
collect personal information when you browse — not even
your email address. Your browser, however, does
automatically tell us the type of computer and operating
system you are using.
Like many websites, the Playa Beer website uses “cookie”
technology. When you first connect to our site, the
cookie identifies your browser with a unique, random
number. The cookies we use do not reveal any personal
information about you, except perhaps your first name so
we can welcome you on your next visit. Cookies help us
understand which parts of our websites are the most
popular, where our visitors are going, and how long they
spend there. We use cookies to study traffic patterns on
our site so we can make the site even better.
In some of our emails to you, we may use a
“click-through URL.” When you click one of these URLs,
you pass through our web server before arriving at the
website that is your destination. We track click-throughs
to help us determine your interest in particular topics
and measure the effectiveness of our customer
communications.
Our companywide commitment to privacy: To make sure your personal information remains
confidential, we communicate these privacy guidelines to
every Playa Beer employee. In addition,
Playa Beer
participates in industry initiatives—such as the
Online Privacy Alliance and TRUSTe—to preserve
privacy rights on the Internet and in all aspects of
electronic commerce.
Playa Beer does not knowingly solicit personal
information from children or send them requests for
personal information.
Playa Beer's website contains links to other sites.
Playa Beer does not share your personal information with
those websites and is not responsible for their privacy
practices. We encourage you to learn about the privacy
policies of those companies.
If we are going to use your personal information
differently from that stated at the time of collection,
we will try to contact you via email using the most
recent information we have. If you have not given us
permission to communicate with you, you will not be
contacted, nor will we use your personal information in
a new manner.
The Playa Beer Customer Privacy Policy is subject to
change at any time. We encourage you to review the
privacy policy regularly for any changes.
|
